Maruzen

Versione del 6 mar 2024 alle 01:31 di Piccardi (discussione | contributi) (Creata pagina con "At the end of the war, a new factory was built near Tokyo (the previous one had been destroyed by the war events), and fountain pens in the Athena line underwent a new res...")
Maruzen
Brand photos

The Maruzen was established in Yokohama, Japan, in 1869 with the initial name of Maruya and was involved in importing books and dictionaries from Europe. The following year, founder Hayashi Yuteki opened a store in the city of Tokyo and in 1878 changed the firm's name to the better known "Maruzen Co. Ltd." (according to Japanese corporate law, "Maruzen Kabushiki Kaisha" and generally abbreviated to "Maruzen K.K.").

In the early 1900s it entered the fountain pen market by importing pens as a Japanese retailer of Onoto and Waterman's; in the late 1910s, Maruzen decided to also start a production of pens under its own brand name, using the brand names "Albion" and "Orion", made of black chased hard rubber with eyedropper filler.

In 1919 Maruzen launched what would be the longest-running fountain pen line in its history, the "Athena The Pen" (which later became simply Athena). The very first Athena produced were black chased hard rubber pens with either eyedropper filler or security eyedropper (safety pen type) and later were also produced twist filler and lever filler fountain pens. From the mid-1930s are the Athena Renaissance, made of smooth ebonite usually coated with a layer of urushi lacquer, made with twist filler or eyedropper filler. The 1937 is the year when Maruzen took over the factory in which their branded pens had been made until then and thus began their own production.

At the end of the war, a new factory was built near Tokyo (the previous one had been destroyed by the war events), and fountain pens in the Athena line underwent a new restyling in the 1950s: alongside the classic ebonite and lacquer urushi' fountain pens, there were those made of colored celluloid or transparent plastic, and the caps began to be made of gold or nickel-plated metal.

La produzione di stilografiche sembra arrestarsi ad inizio degli anni sessanta, probabilmente dovuta all'introduzione delle penne a sfera, ma in anni recenti Maruzen è uscita con stilografiche personalizzate e/o in edizione limitata (con l'aggiunta del proprio marchio), prodotte di volta in volta da aziende note come Pilot, Sailor e Platinum, ed anche con case europee come Pelikan. Ha continuato la vendita di inchiostri a marchio Athena Ink, alcuni dei quali realizzati ad esempio da Sailor. Oggi Maruzen è un grande catena libraria e di materiale per cancelleria, sparsa su tutto il territorio giapponese con circa una cinquantina di punti vendita.

External references

  • [1] Company history from its old website
  • [2] A page with a bit of the company history
  • [3] Detailed presentation on the forum with many historical notes