Riga 36: |
Riga 36: |
| During the '50s the company underwent a continuous decline in sales caused by the growing market share of the ballpoint pen. [[Bayard]] try a revival in 1956 with the [[Souverain de Luxe]] model, a streamlined pen, with [[hooded nib|covered nib]] and [[accordion filler]], produced with a metal cap. But at the time the writing instruments market was dominated by ballpoint pens; smaller models were introduced, such as the [[Bayard 20]], the [[Bayard 30]] and the [[Karting]], a [[cartridge filler]], but the decline continued relentlessly until the final closure in the mid of '70s. | | During the '50s the company underwent a continuous decline in sales caused by the growing market share of the ballpoint pen. [[Bayard]] try a revival in 1956 with the [[Souverain de Luxe]] model, a streamlined pen, with [[hooded nib|covered nib]] and [[accordion filler]], produced with a metal cap. But at the time the writing instruments market was dominated by ballpoint pens; smaller models were introduced, such as the [[Bayard 20]], the [[Bayard 30]] and the [[Karting]], a [[cartridge filler]], but the decline continued relentlessly until the final closure in the mid of '70s. |
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− | | 1912 || The ''Bayard'' trademark was registered
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− | | 1922 || Birth of the ''Panici Freres & Co''
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− | | 1927 || Introduced the [[lever filler]] system
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− | | 1929 ? || Introduced the celluloid and the '''446''' line
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− | | 1932 || Introduced the [[Special 8]] and [[Superluxe]] lines
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− | | 1933 || the [[Luxe]] and [[Superluxe|Superluxe Grosse Containance]] were added to [[Special 8]] and [[Superluxe]]
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− | | 1934 || ''Panici Freres & Co'' is renamed in [[Bayard|Stylo Bayard]]
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− | | 1934 || The ''[[Bayard]]'' name in engraved on the clip
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− | | 1935 || Introduced a decorated band on the [[Superluxe]]
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− | | 1937 || The [[Luxe]] line is renamed [[Special Luxe]]
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− | | 1938 || The [[Special Luxe]] line underwent a restyling with a new cap band
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− | | 1939 || Introduced the [[Niveauclair]] model with transparent barrel
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− | | 1940 || Introduced the [[Superstyl]] model
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− | | 1941 || Introduced the [[Super Luxe]] model
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− | | 1943 || Introduced the [[Excelsior]] model with changeable nib section
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− | | 1947 || Introduced new versions of [[Special 8]], [[Special Luxe]] and [[Bayard 4|4]] models
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− | | 1948 || The [[Excelsior]] model is retired
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− | | 1949 || Introduced the [[Capostil]] and the economic [[Special 8]] model, and restyled the [[Superstyl]],
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− | | 1950 || Introduced the luxury model [[Super Bayard]]
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− | | 1956 || Introduced the [[Souverain de Luxe]]
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− | | 1958 || [[Souverain de Luxe]] converted to the [[accordion filler]]
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− | | 1973 || [[Bayard]] ceased operations
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