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− | <noinclude><noinclude>{{Infobox_Brand|Uhlmann's Eterno}}</noinclude> [[Image:UhlmannEterno-Overlay-Capped.jpg|thumb|An ''Uhlmann's Eterno''.]] | + | <noinclude><noinclude>{{Infobox_Brand|Uhlmann's Eterno}}</noinclude> [[Image:Uhlmann-Retrattile-Laminata-Capped.jpg|thumb|An ''Uhlmann's Eterno''.]] |
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| ''Uhlmann's Eterno'' was founded in Milan by ''Emil Uhlmann'' in [[1902]] as a company dedicated to productions of rolled gold overlays for different objects, as also mechanical pencils. Although it was on the market from the 1900 beginnings, general opinion was that it entered fountain pen production around the first half of '20s, by marketing some [[safety]] or [[eyedropper filler]] had rubber pen, using parts imported by Germany. | | ''Uhlmann's Eterno'' was founded in Milan by ''Emil Uhlmann'' in [[1902]] as a company dedicated to productions of rolled gold overlays for different objects, as also mechanical pencils. Although it was on the market from the 1900 beginnings, general opinion was that it entered fountain pen production around the first half of '20s, by marketing some [[safety]] or [[eyedropper filler]] had rubber pen, using parts imported by Germany. |
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| But in fact the company activities in the fountain pens field originated in the '10s, because since [[1912]] ''Emil Uhlmann'' registered, as well as the ''Eterno'' trademark ({{Marchio|12335}}) also the [[Famos]] ({{Marchio|12938}}) and ''The Royal'' ({{Marchio|14896}}) trademarks containing explicit references to ''fountain pens''. Since it is unreasonable to register a trademark for something that is not sold, this consent to attribute to ''Uhlmann's Eterno'' the title of the oldest Italian manufacturer. | | But in fact the company activities in the fountain pens field originated in the '10s, because since [[1912]] ''Emil Uhlmann'' registered, as well as the ''Eterno'' trademark ({{Marchio|12335}}) also the [[Famos]] ({{Marchio|12938}}) and ''The Royal'' ({{Marchio|14896}}) trademarks containing explicit references to ''fountain pens''. Since it is unreasonable to register a trademark for something that is not sold, this consent to attribute to ''Uhlmann's Eterno'' the title of the oldest Italian manufacturer. |
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− | The ''Uhlmann's Eterno'' initial production brand recalled very closely the Germans and Americans models of the same period. Their pens were engraved with the company name on the barrel, along with its the logo, consisting of a triangle with an eye on the inside. Even the nibs were marked with the words ''Uhlmann's Eterno'' on two lines interspersed by the same logo.
| + | La produzione iniziale a marchio ''Uhlmann's Eterno'' ricorda comunque molto da vicino i modelli tedeschi ed americani dello stesso periodo, le penne riportavano la incisione del nome dell'azienda sul corpo della penna, insieme a quella del logo, costituito da un triangolo con un occhio al suo interno. Anche i pennini erano marcati con la dicitura ''Uhlmann's Eterno'' posta su due righe inframmezzate dallo stesso logo (realizzato anche come semplice triangolo con raggi in modelli presumibilmente più antichi). |
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− | [[Image:UhlmannEterno-Overlay-Nib.jpg|thumb|left|An ''Uhlmann's Eterno'' marked nib.]] | + | [[Image:Uhlmann-Retrattile-Laminata-Nib.jpg|upright|thumb|left|Pennino con marchio ''Uhlmann's Eterno''.]] |
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| At the same time started to appear on the company catalogs firsts [[overlay]] models, which were good quality. They had both more simple engine turned pattern engraved with alternating smooth or satin, or more refined metal works with embossed floral motifs or with enamel decorations in different colors. Even these pens were marked with the name of the company, or just with the single word ''Eterno'', sometimes accompanied by the logo. | | At the same time started to appear on the company catalogs firsts [[overlay]] models, which were good quality. They had both more simple engine turned pattern engraved with alternating smooth or satin, or more refined metal works with embossed floral motifs or with enamel decorations in different colors. Even these pens were marked with the name of the company, or just with the single word ''Eterno'', sometimes accompanied by the logo. |
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− | [[Image:UhlmannEterno-Overlay-Posted-2.jpg|thumb|An ''Uhlmann's Eterno'' [[overlay]].]] | + | [[Image:UhlmannEterno-Overlay-Capped.jpg|thumb|Una ''Uhlmann's Eterno'' laminata.]] |
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| In the early 30s the company changed its name in ''Industria Reclame L. Uhlmann'' moving the seat from Via Moscova 14 to Via Piave 7. During this period the company established itself in the production of objects and writing instruments customized for advertising purposes, promoted through illustrated catalogs. The range of customizable items was very extensive and included poor quality pens, probably coming from Germany. To these however was added a good quality production, marked ''Uhlmann's Eterno'' or only ''Eterno'', with [[button filler]] celluloid ''[[Flat top]]'' models, clear imitation of the [[Duofold]]. | | In the early 30s the company changed its name in ''Industria Reclame L. Uhlmann'' moving the seat from Via Moscova 14 to Via Piave 7. During this period the company established itself in the production of objects and writing instruments customized for advertising purposes, promoted through illustrated catalogs. The range of customizable items was very extensive and included poor quality pens, probably coming from Germany. To these however was added a good quality production, marked ''Uhlmann's Eterno'' or only ''Eterno'', with [[button filler]] celluloid ''[[Flat top]]'' models, clear imitation of the [[Duofold]]. |