Modifiche

Still in [[1937]]<ref>the year is indicated in [http://www.impreseneltempo-torino.it/index.php/imprese-nel-tempo/biografie-impresa/aurora/aurora-saprem this reconstruction] of the company history published by the Chamber of Commerce of Turin, which we have taken as a reference for data regarding the ownership structure of the company.</ref> the company, until then directly owned by Isaia Levi as a sole proprietorship, was transformed into a public limited company, which is why a new joint-stock company was founded, the [[Sapem]] (acronym for ''Società anonima penne e matite'') to which was conferred the ownership of the ''Fabbrica italiana di penne a serbatoio Aurora''.

Still in [[1937]]<ref>the year is indicated in [http://www.impreseneltempo-torino.it/index.php/imprese-nel-tempo/biografie-impresa/aurora/aurora-saprem this reconstruction] of the company history published by the Chamber of Commerce of Turin, which we have taken as a reference for data regarding the ownership structure of the company.</ref> the company, until then directly owned by Isaia Levi as a sole proprietorship, was transformed into a public limited company, which is why a new joint-stock company was founded, the [[Sapem]] (acronym for ''Società anonima penne e matite'') to which was conferred the ownership of the ''Fabbrica italiana di penne a serbatoio Aurora''.

In [[1938]], following the  ''visualated pens'' trend  showing the ink level started by the [[Vacumatic]], [[Aurora]] introduced the [[Optima]] model, a [[plunger filler]] made of transparent celluloid, which remained in production until the early '40s. Another model of the same year was the [[Topolino]], a simple [[button filler]] entitled to the Disney character, featuring a Mickey Mouse engraving, and oriented to youth people and students, soon paired with [[Biancaneve]]. From the same period should be noted the [[Aurora Iridia|Iridia]] model and the [[Aurora ML|ML]] line introduced in [[1938]], produced, at least officially, for the armed forces officers.  

In [[1938]], following the  ''visualated pens'' trend  showing the ink level started by the [[Vacumatic]], [[Aurora]] introduced the [[Optima]] model, a [[plunger filler]] made of transparent celluloid, which remained in production until the early '40s. Another model of the same year was the [[Topolino]], a simple [[button filler]] entitled to the Disney character, featuring a Mickey Mouse engraving, and oriented to youth people and students, soon paired with [[Biancaneve]]. From the same period should be noted the [[Iridia]] model and the [[Aurora ML|ML]] line introduced in [[1938]], produced, at least officially, for the armed forces officers.

The Second World War was a crisis period for business: the curtailment of raw materials, and the difficulty on gold procurement, led to the creation of steel nibs.<ref>another incorrect story tells that gold was prohibited by law from 1937 because the autarkic program of the fascist regime, but no such law existed and gold nibs pen are reported to be on catalogs up 1941, along with ''[[Platiridio]]'' nibs and ordinary steel nibs (marked ''Durium'').</ref>  As it happened to other companies [[Aurora]] sought to replace the lack of material inventing precious names, and called its alloy steel ''[[Platiridio]]''. In [[1939]]<ref>someone tell 1940, so this dating is not fully confirmed.</ref> the [[Selene]], a [[button filler]] model, was introduced; it was made in celluloid with white metal finishes and a ''[[Platiridio]]'' nib.

The Second World War was a crisis period for business: the curtailment of raw materials, and the difficulty on gold procurement, led to the creation of steel nibs.<ref>another incorrect story tells that gold was prohibited by law from 1937 because the autarkic program of the fascist regime, but no such law existed and gold nibs pen are reported to be on catalogs up 1941, along with ''[[Platiridio]]'' nibs and ordinary steel nibs (marked ''Durium'').</ref>  As it happened to other companies [[Aurora]] sought to replace the lack of material inventing precious names, and called its alloy steel ''[[Platiridio]]''. In [[1939]]<ref>someone tell 1940, so this dating is not fully confirmed.</ref> the [[Selene]], a [[button filler]] model, was introduced; it was made in celluloid with white metal finishes and a ''[[Platiridio]]'' nib.