Riga 1: |
Riga 1: |
− | <noinclude>{{Infobox_Marca|Astoria}}</noinclude> | + | <noinclude>{{Infobox_Brand|Astoria}}</noinclude> [[Image:1923-12-Astoria-Safety.jpg|thumb|A 1923 ''Astoria'' advertising]] |
− | [[Image:1923-12-Astoria-Safety.jpg|thumb|Pubblicità [[Astoria]] del 1923]] | + | ''Astoria'' was founded in [[1921]] in Hamburg by ''Georg Ilgner'', which until then had been the [[Montblanc]] director of the production. These, with the financial support of Herman Dietzel, Sigmund Popper and Wilhelm Frings left [[Montblanc]] to start his own business. ''Astoria'' began producing very good quality [[Astoria Rientranti|safety]] pens, very similar to those of [[Montblanc]]. Even the company logo, consisting of a circle divided into four segments of alternating black and white color likes a lot, if only for the contrast of black and white color, the one of the company Ilgner came. |
− | La [[Astoria]] venne fondata nel [[1921]] ad Amburgo da ''Georg Ilgner'', che fino ad allora era stato il direttore della produzione della [[Montblanc]]. Questi, con il supporto finanziario di Herman Dietzel, Sigmund Popper e Wilhelm Frings lasciò la [[Montblanc]] per mettersi in proprio. La [[Astoria]] iniziò a produrre penne [[rientranti]] di ottima qualità, molto simili a quelle della [[Montblanc]]. Anche il logo dell'azienda, costituito da un cerchio suddiviso in quattro spicchi di colore alternato bianco e nero richiama molto, se non altro per il contrasto di colore bianco e nero, quello dell'azienda da cui Ilgner proveniva.
| |
| | | |
− | In addition to the [[safety]] models [[Astoria]] also produced [[lever filler]] pens with and a good number of good quality [[overlay]] pens, coated in gold and silver. The company suffered a financial crisis in the early 30s, and in [[1932]] was reacquired by the [[Montblanc]] that maintained the production of pens with this brand until [[1936]], at least as regards the main production facility in Germany. | + | In addition to the [[safety]] models ''Astoria'' also produced [[lever filler]] pens with and a good number of good quality [[overlay]] pens, coated in gold and silver. The company, as shown by [[:File:1922-07-Papierhandler-Astoria-Brause-EtAl.jpg|this announcement]], used also the [[Academia]] and [[Eminent]] trademarks. The company suffered a financial crisis in the early 30s, and in [[1932]] was reacquired by the [[Montblanc]] that maintained the production of pens with this brand until [[1936]], at least as regards the main production facility in Germany. |
| | | |
− | [[Astoria]] pens produced in this period appear to be of the best quality, so they are very often treated the same way as [[Montblanc]], which erroneously (at least for models earlier than 1932) is considered a sub-brand. Having been active in the market for a few years, the [[Astoria]] are quite rare and therefore have a considerable value to collectors.
| + | ''Astoria'' pens produced in this period appear to be of the best quality, so they are very often treated the same way as [[Montblanc]], which erroneously (at least for models earlier than [[1932]]) is considered a sub-brand. Having been active in the market for a few years, the ''Astoria'' are quite rare and therefore have a considerable value to collectors. |
| | | |
− | [[Image:Astoria-60s-Black-CappedBox.jpg|thumb|left|An [[Astoria]] from '60s]] | + | [[Image:Astoria-60s-Black-CappedBox.jpg|thumb|left|An ''Astoria'' from '60s]] |
| | | |
− | Despite the dismission of the brand in [[1936]] reported by many people, there are still signs of a continuation of the [[Astoria]] production also in a subsequent period, as it can be seen from the picture shown next, showing a pen with the typical 60s design of an [[hooded nib]]. | + | Despite the dismission of the brand in [[1936]] reported by many people, there are still signs of a continuation of the ''Astoria'' production also in a subsequent period, as it can be seen from the picture shown next, showing a pen with the typical 60s design of an [[hooded nib]]. |
| | | |
− | In the specific case that's a pen marked [[Astoria]] found in Finland<ref>as reported in [http://www.fountainpennetwork.com/forum/index.php?/topic/182589-i-found-an-old-astoria-fountain-pen/ this thread] on FPN, and from the subsequent conversation with the actual owner, this is a pen remained in the family since its purchase by the his father.</ref> and with a [[Montblanc]] instruction booklet for the 60s models. | + | In the specific case that's a pen marked ''Astoria'' found in Finland<ref>as reported in [http://www.fountainpennetwork.com/forum/index.php?/topic/182589-i-found-an-old-astoria-fountain-pen/ this thread] on FPN, and from the subsequent conversation with the actual owner, this is a pen remained in the family since its purchase by the his father.</ref> and with a [[Montblanc]] instruction booklet for the 60s models. |
| | | |
− | It is not clear whether in this case the use of the [[Astoria]] brand has been used for a generic production of a second tier economic pens as a [[Montblanc]] sub-brand, or rather it is an original production but addressed to some selected foreign markets (in the case of Northern Europe). | + | It is not clear whether in this case the use of the ''Astoria'' brand has been used for a generic production of a second tier economic pens as a [[Montblanc]] sub-brand, or rather it is an original production but addressed to some selected foreign markets (in the case of Northern Europe). |
| | | |
− | ===External References===
| + | ==External References== |
− | * http://www.fountainpen.de/astoria.htm | + | * [http://www.fountainpen.de/astoria.htm] Page on fountainpen.de |
− | * http://www.pennamagazine.com/load_detail.aspx?id=11&nt=stilo
| + | * [http://www.caprafico.com/pens-88/astoria-catalogue-1928] Page from Tom Westerich's website |
− | * http://www.caprafico.com/pens-88/astoria-catalogue-1928 | |
| <noinclude> | | <noinclude> |
− | ===Notes===
| + | ==Notes== |
| <references/> | | <references/> |
− | [[Category:Translated Pages]]</noinclude>
| + | {{BrandData|Founder=Georg Ilgner|Place=Amburgo|Date=1921|Country=DE|Trademarks=Academia,Eminent}} |
| + | |
| + | {{CategorizeBrand|Germania|Secondary brand}}</noinclude> |