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(Creata pagina con 'In the '20s the company began to produce lever filler ebonite pens: the A.R.A model, standing for ''Aurora a Riempimento Automatico''<ref>meaning ''automatic filling [...')
 
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In the '20s the company began to produce [[lever filler]] ebonite pens: the [[A.R.A]] model, standing for ''Aurora a Riempimento Automatico''<ref>meaning ''automatic filling [[Aurora]]''</ref> had a great success beyond the Italy boundaries and led [[Aurora]] alongside the major European manufacturers. At that time, the company followed the common practice of European producers who saw them build models similar to those marketed by big American producers, who then dominated the stylistic trends and technological development. But although they were obvious imitations, these models often ended up to be well above the original production for their quality or for specific stylistic achievements.
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In the '20s the company began to produce [[lever filler]] hard rubber pens: the [[A.R.A]] model, standing for ''Aurora a Riempimento Automatico''<ref>meaning ''automatic filling [[Aurora]]''</ref> had a great success beyond the Italy boundaries and led [[Aurora]] alongside the major European manufacturers. At that time, the company followed the common practice of European producers who saw them build models similar to those marketed by big American producers, who then dominated the stylistic trends and technological development. But although they were obvious imitations, these models often ended up to be well above the original production for their quality or for specific stylistic achievements.

Versione attuale delle 18:45, 23 giu 2012

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Definizione del messaggio (Aurora)
Negli anni '20 l'azienda iniziò a produrre anche penne in ebanite con [[caricamento a levetta]], nacque così il modello [[A.R.A]], acronimo di ''Aurora a Riempimento Automatico'', che ebbe un buon successo anche oltre i confini Italiani e portò l'[[Aurora]] a fianco delle principali ditte costruttrici Europee. In quel periodo, l'azienda seguiva la prassi comune dei produttori europei che li vedeva costruire modelli simili a quelli introdotti sul mercato dai grandi produttori americani, che allora dominavano le tendenze stilistiche e lo sviluppo tecnologico. Ma nonostante si trattasse di evidenti imitazioni, spesso questi modelli finivano per risultare nettamente superiori agli originali per qualità produttiva o per le peculiari realizzazioni stilistiche.
TraduzioneIn the '20s the company began to produce [[lever filler]] hard rubber pens: the [[A.R.A]] model, standing for ''Aurora a Riempimento Automatico''<ref>meaning ''automatic filling [[Aurora]]''</ref> had a great success beyond the Italy boundaries and led [[Aurora]] alongside the major European manufacturers. At that time, the company followed the common practice of European producers who saw them build models similar to those marketed by big American producers, who then dominated the stylistic trends and technological development. But although they were obvious imitations, these models often ended up to be well above the original production for their quality or for specific stylistic achievements.

In the '20s the company began to produce lever filler hard rubber pens: the A.R.A model, standing for Aurora a Riempimento Automatico[1] had a great success beyond the Italy boundaries and led Aurora alongside the major European manufacturers. At that time, the company followed the common practice of European producers who saw them build models similar to those marketed by big American producers, who then dominated the stylistic trends and technological development. But although they were obvious imitations, these models often ended up to be well above the original production for their quality or for specific stylistic achievements.

  1. ↑ meaning automatic filling Aurora
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