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Given the pen success it was marketed also in France and in 1909 a branch was open in New York. But despite these fountain pen being much better from the technical point of view than the american competing models, the [[De La Rue]] did not make significant efforts to publicize its products in the high competitive U.S. market, not having a significant success. In the same year are cited some new models named ''Empire'', ''Elfin'' and ''Express''.
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Given the pen success it was marketed also in France and in [[1909]] a branch was open in New York. But despite these fountain pen being much better from the technical point of view than the american competing models, the [[De La Rue]] did not make significant efforts to publicize its products in the high competitive U.S. market, not having a significant success. In the same year are cited some new models named ''Empire'', ''Elfin'' and ''Express''.

Versione attuale delle 21:35, 6 mar 2013

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Definizione del messaggio (Onoto)
Visto il successo della penna essa venne commercializzata anche in Francia e nel [[1909]] venne anche aperta una filiale a New York, ma nonostante la penna fosse senz'altro all'altezza dal punto di vista tecnico (e probabilmente anche superiore alle concorrenti americane dell'epoca), la [[De La Rue]] non fece sforzi significativi nel pubblicizzare il suo prodotto sull'iper-competitivo mercato americano. Negli stessi anni vengono citati nuovi modelli come ''Empire'', ''Elfin'' ed ''Express''.
TraduzioneGiven the pen success it was marketed also in France and in [[1909]] a branch was open in New York. But despite these fountain pen being much better from the technical point of view than the american competing models, the [[De La Rue]] did not make significant efforts to publicize its products in the high competitive U.S. market, not having a significant success. In the same year are cited some new models named ''Empire'', ''Elfin'' and ''Express''.

Given the pen success it was marketed also in France and in 1909 a branch was open in New York. But despite these fountain pen being much better from the technical point of view than the american competing models, the De La Rue did not make significant efforts to publicize its products in the high competitive U.S. market, not having a significant success. In the same year are cited some new models named Empire, Elfin and Express.

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