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The company, unlike the rival [[OMAS]], suffered heavy damage from bombing, the plants were destroyed and raw materials and archives were lost. But despite this after the war there was a great effort to rebuild the business. In 1947, following the new market trends dictated by the [[Parker 51]], [[Aurora]] introduced an [[hooded nib]] model. The design of the pen was entrusted to the architect [http://it.wikipedia.org/wiki/Marcello_Nizzoli Marcello Nizzoli]: the [[88]] was a masterpiece of the [[Aurora]] production, and obtained a great success.
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The company, unlike the rival [[OMAS]], suffered heavy damage from bombing, the plants in Via Basilica were destroyed in [[1943]] and raw materials and archives were lost. But despite this after the war there was a great effort to rebuild the business. At the end of [[1946]], following the new market trends dictated by the [[Parker 51]], [[Aurora]] introduced an [[hooded nib]] model. The design of the pen was entrusted to the architect [http://it.wikipedia.org/wiki/Marcello_Nizzoli Marcello Nizzoli]: the [[Aurora 88|88]] was a masterpiece of the [[Aurora]] production, and obtained a great success.

Versione attuale delle 19:50, 4 gen 2020

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Definizione del messaggio (Aurora)
L'azienda, al contrario della concorrente [[OMAS]], subì pesanti danni dai bombardamenti, nel [[1943]] gli impianti della sede di Via Basilica vennero distrutti da un incendio e le materie prime e gli archivi vennero persi, ma nonostante questo fu un grande sforzo per ricostruire le attività dagli stabilimenti di Strada dell'Abbazia di Stura, dove ancora oggi si trova l'azienda. Alla fine del [[1946]], seguendo di nuovo le tendenze del mercato dettate dall'introduzione del modello [[Parker 51|51]] della [[Parker]] anche l'[[Aurora]] introdusse un modello a pennino coperto. Affidata al design dell'architetto industriale [http://it.wikipedia.org/wiki/Marcello_Nizzoli Marcello Nizzoli], la [[Aurora 88|88]] è uno dei capolavori della produzione dell'azienda ed ebbe un enorme successo.
TraduzioneThe company, unlike the rival [[OMAS]], suffered heavy damage from bombing, the plants in Via Basilica were destroyed in [[1943]] and raw materials and archives were lost. But despite this after the war there was a great effort to rebuild the business. At the end of [[1946]], following the new market trends dictated by the [[Parker 51]], [[Aurora]] introduced an [[hooded nib]] model. The design of the pen was entrusted to the architect [http://it.wikipedia.org/wiki/Marcello_Nizzoli Marcello Nizzoli]: the [[Aurora 88|88]] was a masterpiece of the [[Aurora]] production, and obtained a great success.

The company, unlike the rival OMAS, suffered heavy damage from bombing, the plants in Via Basilica were destroyed in 1943 and raw materials and archives were lost. But despite this after the war there was a great effort to rebuild the business. At the end of 1946, following the new market trends dictated by the Parker 51, Aurora introduced an hooded nib model. The design of the pen was entrusted to the architect Marcello Nizzoli: the 88 was a masterpiece of the Aurora production, and obtained a great success.

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