Translations:Olo/1/en

Olo
Brand pages
Brand advertising
Brand photos
An advertisement with an "Olo Gamma 23"

The Olo was started as a sub-brand of Aurora in 1929, more or less simultaneously with the sister ASCO and with the release of Duplex celluloid model. The Olo brand appears to have been created to address the the medium and low segment of the fountain pen market, to complement the production of first tier models marked Aurora with lower price (and obviously less valuable) but always of good quality fountain pens. But the trademark was actually recorded (Reg. Gen. N. 41031) in 1929 for something totally different: milk, tea, coffee and surrogates, edible oils and fats, ..., lace, embroidery , felt, paper, paperboard, paper for upholstery, etc..