Goliarda
| Goliarda |
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Goliarda was born in the '20s as an Ancora sub-brand dedicated to production of economic pens for the student market. Its pens were cheaper when compared to the corresponding models marked Ancora but still were elegant and well made. The exact date of the production start with this brand is unknown, we know only that the trademark request (Reg. Gen. N. 47915) was done in 1933.
The first pens produced under this brand were simply safety models in black chased hard rubber, in the same "flat top" style of Waterman 42. These were produced in four different sizes, and weer imprinted with "Goliarda - Marchio Depositato" on the barrel, and there was no reference that could be traced back to Ancora.
Later, around in the '30s, a new series of celluloid pens was made, with the same style of the contemporaries Ancora models, with very simple chrome or gold laminated trim and a jagged or flared clip. The Goliarda models of this type were a good size and equipped with lever or button filler. With these new models there always was the inscription "Goliarda" on the body, but placed above the classic anchor Ancora logo, that clearly indicated their origin.
Un ulteriore riferimento alla casa madre era presente sui pennini, quelli in oro infatti erano marcati "Warranted", ma come per quelli della Rapid su di essi era presente il logo dell'ancora e le iniziali "G.Z." sui pennini in acciaio invece era presente soltanto la dicitura "Goliarda" in stampatello. La produzione a marchio Goliarda è proseguita, con la stessa modalità di utilizzo per le linee economiche e scolastiche, anche nel dopoguerra e si ritiene sia stata mantenuta fino agli anni '70.