Ceriani
Ceriani |
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Foto marca |
The company has always been present on the market using a number of different brands name, the first of these, Electa (Reg. Gen. N. 46322), was reserved for the first tier production. In addition to this brand (with the variant Electa Extras), the other main brand name used by the company wes Regina (Reg. Gen. N. 46324). In addition to these were used the Balilla (Reg. Gen. N. 46323, confirmed by a 1931/32 advertising), Gloria (Reg. Gen. N. 60704), and Topolino (Reg. Gen. N. 49345) brands for the lower-end production.
The initial production models included gold rolled overlay models, safety models and Duofold style flat top pens as much of the Italian production of that period. In subsequent years, the style continued to follow the general trends of the Italian market, with streamlined pens in Doric (or Omas Extra) style equipped with wheel clips.
External references
- none at the moment