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The ''Pen-Co'' (or simply ''Penco'') brand is the best known brand of the ''F. R. V.'' (which stands for ''Fratelli Rossi Vicenza'') a company founded in Sandrigo, a small town located near Vicenza, in [[1923]], by Rinaldo and Marcello Rossi. The company was founded as ''Fratelli Rossi - Penne Stilografiche e Materiali Pressati'', adopting the ''[[Caesar]]'' initial brand name (with the logo inscribed on a plaque surmounted by the imperial eagle), clearly inspired by the climate established by the Fascist regime propaganda.