Translations:JiF/7/en
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With the death of Jules Isidore Fagard in 1932 the management of the company passed into the hands of his wife, always named as madame Jules Fagard, but who was actually called Alice and the company became the "A. J. Fagard & Cie,"' as also marked in the gold "AJF" punches. The trademark remained "JiF". In 1964 the management passed to daughter Elsa Le Foyer, and the firm briefly became "Le Foyer & Cie - Jif Waterman". From 1969 the company, which was in trouble, was run by Francine Gomez (granddaughter of the founder), who in 1971 acquired from Bic the Waterman brand, which revived its fortunes. The company was sold to Gilette in 1986.