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Versione delle 17:22, 6 gen 2015

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Definizione del messaggio (Kaweco)
In quel periodo la [[KWG]] era alla ricerca di un marchio che sostituisse il poco attraente [[Aurumia]], ed iniziarono i contatti con Max Sauter, il liquidatore della [[Kaweco]]. Dopo mesi di negoziati il 31 settembre [[1929]], la [[KWG]] acquistò il marchio e cambiò nome in ''Kaweco Badische Füllhalterfabrik, Woringen & Grube'', venne anche introdotto  per l'occasione (su suggerimento dello stesso Sauter) anche il nuovo logo della [[Kaweco]], fusione dei loghi delle due azienda. L'accordo prevedeva la cessione del marchio, gli stock di merce e i contratti di vendita, ma non gli edifici, che restarono a disposizione dei debitori; anche riguardo gli impianti produttivi vennero acquisiti pochi macchinari, essendo la gran parte di questi, dedicati alla produzione di penne rientranti, diventati obsoleti.
TraduzioneAt that time the [[KWG]] was looking for a brand that would replace their own unattractive [[Arumia]], and started contacts with Max Sauter, the [[Kaweco]] liquidator. After months of negotiations September 31 [[1929]], the [[KWG]] bought the brand and changed its name to ''Kaweco Badische Füllhalterfabrik, Woringen & Grube'', for the occasion was also introduced (at the same Sauter suggestion) the new [[Kaweco]] logo, merger of the two company logos. The agreement provided for the sale of the brand, the stocks of goods and sales contracts, but not the buildings that remained available to the debtors. Regarding the production facilities were also acquired a few machines, being the majority of these, dedicated to [[safety]] production, become obsolete.

At that time the KWG was looking for a brand that would replace their own unattractive Arumia, and started contacts with Max Sauter, the Kaweco liquidator. After months of negotiations September 31 1929, the KWG bought the brand and changed its name to Kaweco Badische Füllhalterfabrik, Woringen & Grube, for the occasion was also introduced (at the same Sauter suggestion) the new Kaweco logo, merger of the two company logos. The agreement provided for the sale of the brand, the stocks of goods and sales contracts, but not the buildings that remained available to the debtors. Regarding the production facilities were also acquired a few machines, being the majority of these, dedicated to safety production, become obsolete.

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